LinkedIn is becoming just another social media cesspool.

In just a week or so, I have seen a rapid and disturbing increase in the number of posts thrown at me by Microsoft’s LinkedIn that are clearly Facebook-like engagement-harvesting slop.

A typical post describes at length some historical or current event that might have happened or a person, although some are clearly total fabrications. Sources are not cited, because there are none to cite.

Most of these posts are lengthy (as if someone told ChatGPT to write N hundred words about XYZ), and much of the writing has the undeniably cadence and style of AI.

Many of these posts are from non-anglophone places. Many of them are accompanied by AI-generated images, and sometimes by photographs that the poster is highly unlikely to have obtained permission to use. This turns a post that is merely annoying drivel into an unlawful act that is annoying drivel.

In any event, while Microsoft seems skilled at detecting when posts are in any way negative, particularly with regarding its platform or AI, and effectively shadow-bans such posts (as it did to this blog post today when it was uploaded to LinkedIn), it actively promotes the above-noted garbage, which is nothing more than AI-slop aimed at harvesting engagement for someone or something with nothing to say or offer.

This garbage needs to be kept on Facebook or other social media platforms, although an argument can be made that the social media platform called LinkedIn is rapidly coming to resemble the Facebook cesspool, and I’m making that argument.

The Demise of Authenticity

Is authenticity no longer a “thing?”

I encountered a conversation on LinkedIn yesterday where the original post was clearly written in ChatGPTese or a dialect thereof, and every single comment was responded to in the same ChatGPTese. 

When I asked whether the original post and the responses to numerous apparently human-created comments were being written by a carbon-based entity or something else, I received a quick response, also in ChatGPTese. It didn’t at all read like there was a human behind it.

Authenticity is becoming rare, both on LinkedIn and on other social media platforms. The only input needed from a carbon-based participant is a prompt to a silicon-based assistant, then you just post the result.

Who could tell the difference? Well, just about anyone more intelligent than a starfish and who has not been blinded by the AI hype.

And now, a moment of silence in memory of our dear departed friend, Authenticity.

What LinkedIn Has Become: Taking silly and vapid to a new level.

Years ago I was under the impression that LinkedIn was a platform where people searching for employment could interact with potential employers. Silly me to believe that the platform would not evolve into what it is today.

Today, the platform is awash with self-congratulatory posts from people who are likely desperate to find their next “role.” We used to call them jobs, of course. This makes me wonder just it was when a job became a role. I guess the term job needed to be “elevated,” and I think it was some time after problems became issues and considerably after the personnel department was rebirthed to HR. But I digress.

Another annoyance that LinkedIn provides is the countless self-styled coaches, many selling advice on how to “succeed on LinkedIn.” My guess is that many are themselves desperate to succeed and are working the aisles of other desperate LinkedIn users.

Then there are the AI evangelicals, promoting collections of computer code running in silicon-based entities as the answer to all the problems…uh, issues…faced by carbon-based entities.

Quite central to most of these vapid posts is the use of a blinding variety of buzzwords and buzzphrases, devoid of any identifiable substance, but trendy nonetheless.

It appears that substance takes a backseat to fluff on LinkedIn, which is rapidly coming to rival all other social media platforms, although perhaps without the same level of criminal activity (yet, anyway), and no single identifiable Trumpic sycophant at the helm.